Ecommerce

Ad Spend Revenue

What is Revenue on Ad Spend?

This pertains to the revenue generated from the amount of money spent on advertising for a product or activity.

How to Calculate The Revenue on Ad Spend?

The formula is quite simple. You simply divide the revenue that is produced by advertising by the dollar amount that is spent on that particular advertising to arrive at your Revenue on Ad Spend (ROAS.)

TROAS = Revenue / Cost